A BRIEF HISTORY

In the early ’10s 
in a very boring
undergarment 
department… 

…looking to purchase a new pair of boxers for a date, Job - one of three founders - had an epiphany; we should start our own underwear brand. But not just an underwear brand.

A better one. Better in every way. 
One that isn’t advertised by photoshopped sixpacks. 
That doesn’t boast its name over the entire waistband. 
And one without eye-blinding colours. 
Rather, a responsible brand with a planet and people first philosophy. 
A couple of hundred meetings, hurdles and mistakes later, there it was; 
the first planet friendly boxer named A-dam.

In the meantime Job’s date has become the wife 
and the boxer has become part of a steadily growing wardrobe 
of extraordinary essentials.  

THE FOUNDERS

So who are these three clowns? 

Job Leusink

Job is the CEO and a friendly spider in the web coordinating and advising on all important issues. And making sure all divisions from e-commerce to warehouse are aligned with one another. 

Wouter v/d Brink

CFO Wouter, next to being the numbers guy that keeps A-dam afloat, is first and foremost a people’s person. Keeping the company and the team happy and healthy. 

Nick van Beijnen

Nick is CMO and the creative brain behind the brand leading the design and the marketing team. A guy who knows that you don’t have to take yourself serious to be taken seriously.

Not just an Underwear Brand Not just an Underwear Brand Not just an Underwear Brand

THE TEAM

Since our beginnings in 2014...

...our team has grown to a small clan of talented individuals with a shared love for everything quirky.

We’re ambitious yet down to earth, serious with a child-like curiosity. We spend most of our days in a somewhat hidden office in the A'dam Hout Havens on the Westside of the city, right next to our own warehouse. While our apparel is produced around the world, all of our ideas are conceived and created in Amsterdam.

— You’re always welcome to drop by.

A-DAM'S PARADISE

A better world is created together.

And if we all start making conscious choices we believe we can help turn the world into Paradise.

That’s why friendly fabrics, excellent labor conditions and clean production methods are the cherry on top of our playful apparel. Next to being as responsible as possible, we applaud everyone who follows their passion as long as they don’t harm anything or anyone along the way.

— Consciousness is key, character is king!

A-DAM FOR LIFE

Durability is crucial to all our apparel.

It’s why we’re always working on how every little thing can be done a whole lot better.

such as only choosing organic or recycled materials, using yarn-dyed fabric or applying the flattest stitches to all our underwear. Innovating, creating and improving is our second nature. And you could say we’re quite devilish about all the details.

— What we create should show character, in the way it’s made and in the way it looks and feels.

Get down with A-dam.

Don’t miss out. Enjoy 10% off your first order

A-dam

Somos una marca de ropa interior de gran éxito de Ámsterdam centrada en tejidos responsables del futuro. Creemos que el planeta Tierra es nuestro paraíso, por eso estamos haciendo todo lo posible para que siga siendo así.

Get in touch
  1. Email

    support@a-dam.com
  2. Llamar

    +31(0)20 261 1896
  3. Opening hours

    Lunes-Viernes 9:00 - 19:00 CET

© A-dam Underwear B.V.