Mother Earth's Colors

Natural Dying
and Printing

NATURE'S COLOR PALETTE

Dyes to die for

Together with Ficus Innovations we’ve started experimenting with natural dyes and prints for selected items.

Compared to synthetic dyeing, their natural dyeing technique has proven to save 88% water and 55% energy*, while using plant extracts. This innovative method allows for vibrant colors while being gentle on the environment.

*Source: Ficus Innovations

NATURAL DYING AND PRINTING

Ficus Innovations

Ficus Innovations is a pioneering company in the textile industry, specializing in natural dyeing and printing technologies.

Drawing inspiration from the fig tree (Ficus carica), they have developed planet-friendly methods to dye fabrics without the use of chemicals or salt.

Visit Ficus Innovations.

GETTING COLORFUL

How does it work?

While the exact process is proprietary, here's a general understanding of how it works:

  1. Natural Pigment Extraction: Extract pigments from plant-based materials like olive leaves, lavender and other agricultural waste.

  2. Planet-Friendly Dye Solution: Create a water-based dye bath without harmful chemicals or salts.

  3. Fabric Dyeing: Submerge pre-treated fabric in the dye bath, where the pigments bind naturally to the fibers.

  4. Fixation & Recycling: Make colors permanent with the help of ecological stabilizers and natural enzymes. All wastewater is subsequently reused.

Our spring collection features three items that are made with natural dying and printing techniques. Our Sage Lucky Boxer Brief is naturally dyed with Olive Leaf Extract and printed with Herbal Blue & Olive Leaf Extract & Pomegranate Peel & Brown Tan. Our Green Lucky Clover Sweater is dyed with Olive Leaf Extract and our Mermaid Sweater is dyed with Olive Leaf Extract & Lavender Essence.
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A-dam

We’re an overachieving underwear brand from Amsterdam focused on responsible future fabrics. We believe planet earth is our paradise, so we’re doing everything we can to keep it that way.

Get in touch
  1. Email

    support@a-dam.com
  2. Phone

    +31(0)20 261 1896
  3. Address

    Danzigerbocht 27C

    1013 AM Amsterdam

    The Netherlands

  4. Opening hours

    Mon-Fri 9:00 - 19:00 CET

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